As a traditional zipper industry, under the influence of the Internet era, it is gradually closer to the online marketing model. The transformation of the zipper industry is what we urgently need to do now. It is a necessary and important decision to move from the traditional single offline mode to the online and offline two-way development operation mode.

The zipper is mainly composed of two pull straps, a zipper tooth arranged on one side of the pull strap and a pull head that pulls the zipper teeth together. Many of today's popular skinny jeans for women are high-waisted with zippers. Because of a series of problems such as too tight or the quality of the zipper manufacturer, the zipper will slip off, resulting in casual slipping of clothes, which is easy to cause an embarrassing situation and bring a lot of inconvenience to People's Daily life.